→ WELCOME → BIENVENUE → XIN CHÀO


Hi! I’m an Experience Design Strategist based in Boston, USA. 

I am passionate about creating innovative, empowering products, places, and systems for customers around the world.

I’m currently leading innovation research at an advisory firm within Cambridge Innovation Center. Please get in touch to discuss contract work or full-time opportunities.

Scroll down to check out some of my work.



Research Services

- User research, testing
- Emerging industry research
- Competitive analysis
- Innovation process mapping
- Customer journey mapping
Experience Design Services

- Design sprints
- Service design 
- Product design strategy
- Product naming
- Experience measurement 
    strategy
Brand & Marketing Services

- Brand development
- Messaging strategy
- Content strategy
- Marketing strategy
- Web & social media design
- Presentation design
Business Design Services

- Leading teams
- Innovation strategy
- Business models
- Design thinking training